Udemy – Essentials of SmartPLS 4: For Research and Data Analysis 2023-8

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Essentials of SmartPLS 4 course: For Research and Data Analysis. The PLS-SEM technique is a composition-based approach to SEM that aims to maximize the explained variance of the dependent constructs in the path model. Researchers and practitioners use PLS-SEM, especially when conducting studies on success factors and sources of competitive advantage.

Essentials Of Smartpls 4: For Research And Data Analysis


Published 8/2023
MP4 | Video: h264, 1280×720 | Audio: AAC, 44.1 KHz
Language: English​

smartpls-v4.1
smartpls-v4.1

SmartPLS v4.1.0.3 Download SmartPLS (Latest release: 4.1.0.3)

Compared to other SEM techniques, PLS-SEM allows researchers to estimate very complex models with many constructs and indicator variables. In addition, PLS-SEM allows the estimation of reflective and shaping constructs and generally offers great flexibility in terms of data requirements.

Download SmartPLS Professional 4.0.9.5 windows

The purpose of PLS-SEM is to explain variances (the predictive nature of the method) instead of explaining covariances (theory testing through covariance-based SEM, CB-SEM). If the assumptions of CB-SEM are violated and the proposed cause-and-effect relationships are not sufficiently investigated, the application of the PLS-SEM method is highly desirable. This course will include the following:

  • Why is data analysis needed?
  • Basic concepts related to SEM
  • Data analysis using SPSS and SmartPLS
  • Analysis of the measurement model
  • Structural model analysis
  • Mediator/moderator analysis
  • Advanced issues in SmartPLS
  • Explanation in APA style
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  • Tips and tricks and much more

Course features include but are not limited to the following:

  • Competitive advantage for pursuing doctoral and master’s studies
  • Required tools for scientific publication
  • High acceptance rate by top business journals
  • Easy explanation of statistical analysis
  • Focus on theory and practice
  • Become a global data analyst and freelancer
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What you will learn in the Essentials of SmartPLS 4: For Research and Data Analysis course

  • Introduction of basic concepts related to multivariate analysis and SEM.
  • To demonstrate the fundamental applications of SEM in research using SmartPLS 4.
  • To show the steps of preparing and creating a data file using SPSS.
  • Provide practical training on the application of SEM using authentic data sets and reporting results.

This course is suitable for people who

  • researchers
  • Faculty
  • students of University
  • PhD researchers
  • Freelancing

Essential course SmartPLS 4: For research and data analysis

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